Premium Parking debuts documentary on its free-flow parking model

Premium Parking is releasing a documentary that follows its shift from a New Orleans parking operator to a national parking technology company. The film spotlights the company’s gateless model, its GLIDEPARCS platform and the expansion of its parking system across more than 1,500 locations.

Why it matters: - Premium Parking is using the documentary to show how a local operating model in New Orleans became a national parking technology business. - The company’s free-flow, gateless approach matters because it is designed to reduce friction for parkers while giving cities and property owners better visibility into performance. - The film also reinforces Premium Parking’s push to position parking as part of the customer experience, not just a back-end utility.

What happened: - Premium Parking will debut a documentary tracing the company’s growth from its 2005 founding in New Orleans to its current national footprint. - The film follows how Premium Parking challenged parking industry norms and built a model now used across the country. - The documentary centers on the company’s GLIDEPARCS® platform and its People, Places, Platform philosophy. - James Huger, CEO of Premium Parking, said parking shapes how people experience a place and that the company’s goal is to remove barriers so communities move more smoothly.

The details: - Premium Parking says the documentary highlights its decision to remove gates in the French Quarter, which became a turning point in the company’s free-flow parking model. - That experience helped shape GLIDEPARCS®, a full-stack system built around the belief that People Deserve Great Places. - GLIDEPARCS® connects parking access, payments and compliance in one system. - Premium Parking says the platform also links license plate recognition, payments, compliance and data insights. - The company says municipalities, venues and real estate owners can use the system to better understand how parking assets perform. - Benjamin Montgomery, president of Premium Parking, said cities deserve parking systems that are transparent, efficient and easy to use. - Montgomery said a full-stack approach gives clients better data and a better experience for parkers. - Premium Parking says its model is powered by GLIDEPARCS® and guided by its People, Places, Platform philosophy. - The company says it powers more than 1,500 locations nationwide and enables millions of seamless parking sessions each year. - Premium Parking says it serves municipalities, health care systems, universities, hospitality venues, retail centers and mixed-use developments.

Between the lines: - The documentary looks like both a brand story and a proof point for Premium Parking’s technology strategy. - By tying the film to the French Quarter gate removal, Premium Parking is framing a local operational decision as the origin of a broader product strategy. - The messaging suggests the company sees parking technology as a way to improve both operations and how people experience a place.

What's next: - Premium Parking says it will continue expanding its technology-driven model nationwide. - The company also directs viewers to learn more through Premium Parking and its solutions site. - Premium Parking promotes the campaign video as available to watch live. - The company also points readers to its social channels, including LinkedIn and Instagram.

The bottom line: - Premium Parking is turning a documentary into a national showcase for its gateless parking model, with GLIDEPARCS® at the center of its growth story.